Last July, BMW Motors signed a contract to sponsor Spanish football club Real Madrid instead of Audi in advance, and BMW will be responsible for providing cars for the first team stars of the Royal Club during the 2022-2023 season.
BMW enters into a partnership agreement with Real Madrid
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Photo of Florentino Perez and Manuel Teruba |
The sponsorship contract with BMW came after the previous sponsorship contract expired on June 30 from Audi, which has been a sponsor of the Royal Club for 19 years, for the Bavarian brand to offer its best cars that will be fully electric to all members of the legendary Real Madrid team.
The agreement was signed at the Real Madrid team headquarters at the Santiago Bernabeu, in the presence of the president of the Royal Club Florentino Perez and CEO of BMW Group in Spain and Portugal; Mr. Manuel Teruba.
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Photo of Florentino Perez and Manuel Teruba |
The goal of this joint agreement is to provide many initiatives that both parties can benefit from, in addition to providing a means of transportation that is sustainable to the greatest extent possible.
BMW chose to deliver electric cars only to members of the Spanish team; It is to demonstrate its ability to provide a means of transportation that does not produce any harmful carbon emissions.
BMW begins delivering cars to Real Madrid members
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Florentino Perez and Manuel Teruba picture with the trophies won by Real Madrid |
It is worth noting that the delivery of these cars will not only be for team members; Rather, members of the men's first division team, as well as members of the women's team, members of the basketball team, as well as members of the technical and administrative team will benefit from this agreement.
BMW has just started; That is, a month after the date of the agreement to deliver its electric cars, which are of several different models, as the following includes the names and pictures of the cars they will receive:
- BMW iX electric